1. State of the art: anti-pollution assets market
Consumers, warned of the harmful effects of air pollution on skin appearance, are increasingly turning to cosmetics with anti-pollution claims, a trend that began in the Asia-Pacific region a decade ago and is now spreading worldwide.
. In particular, a report by analyst firm NPD indicates a nearly 30% increase in sales of anti-pollution cosmetics in the UK in the first half of 2017
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State of the art: anti-pollution assets market