2. Mother disciplines and friends of sensory design
We won't go into the organizational aspects of the project, or the strategic and economic dimensions, although they are present and well known in sensory design.
One of the strengths and advances of sensory design is its ability to link the perception/differentiation dimension with that of economics. This is the reason behind the integration of sensory evaluation in companies (the first being Nestlé France). The most common demand since: "the best from the cheapest".
2.1 Sensory evaluation
As defined by the AFNOR XP V 09-501 standard, sensory evaluation aims to characterize the organoleptic properties of a product ("product" here clearly refers to "food"...
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Mother disciplines and friends of sensory design
Sensory design fields of activity
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