3. Concepts to remember
To sum up, the notion of innovation has evolved over time. Initially, it was a vague notion equated with technical progress, which was later clarified by the essential contribution of J.A. Schumpeter in 1942 (who defined innovation as a qualitative change within the company). This implies, in particular, that innovation can result from a new product or process, for the company, but not necessarily for the market.
The concept of innovation was then broadened to include organizational and marketing innovations.
The most current notion of innovation defines it not only as something new for the company, but also (and above all) as a process that enables us to...
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Concepts to remember