1. Choosing Air Freight
The decision to use air freight to transport goods stems from the alignment of the key characteristics of this mode of transport with customer expectations and motivations.
These factors stem from the physical and economic characteristics of airplanes as a means of transporting goods. From this perspective, airplanes are fast, safe, offer relatively more volume per unit of weight, and are quite expensive.
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1.1.1 First feature: speed
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Choosing Air Freight