4. Define the strategy, governance, and objectives
Set 3 to 6 objectives (e.g., modal share, reduction in car miles, tCO2e, site accessibility, air quality).
Define governance: project lead, project committee (HR [Human Resources]/HSE [Health, Safety, Environment]/Real Estate/Purchasing/Logistics), coordination with the CSE (Social and Economic Committee)/NAO (Mandatory Annual Negotiations)/QVCT (Quality of Life and Working Conditions).
Prioritize target groups and uses: employees, shift workers, visitors, service providers, vehicle fleet, light commercial vehicles (LCVs)/heavy-duty trucks (HDTs).
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Define the strategy, governance, and objectives