What are the tools needed to turn design into industry?
Integrate industrial design issues into product design

Industrial design involves customizing the shape and appearance of an object or product.

The main objective is to seduce the consumer into wanting to own the object, and then be satisfied with its use.

This personalization generally reflects the identity of the brand selling the object, or the very specificity of the object itself: it must resemble what is expected of it if it is to be understood by the user.

For reasons of differentiation and innovation in its presentation, we may need to give the object a particular appearance in line with marketing expectations.

From the outset, the designer must integrate the following notions into his research into form and appearance:

• consumer/user expectations ;

• optimum...