6. Mistakes to avoid
6.1 Don't forget to take qualitative indicators into account...
Indicators are not just quantitative. Among the purely qualitative indicators, think of the collective motivation of the people involved, both internally and externally.
6.2 ... nor to report on the satisfaction (or otherwise!) of the project's external customers
Provide quantifiable information (market indicators, for example): project results are always economic.
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Mistakes to avoid
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