1. Definitions and context of emergence
As a preamble, since terms are often "misused" or confused, it's worth clarifying the scope of this article, dedicated to connected print, which covers the association of "print + connection technologies + Smartphone + digital content", like so many existing bricks to be assembled. The starting point is what already exists in terms of printed media, printing technologies, connections...
What do we mean by connected printed matter?
Connected print creates a link between a medium – paper/cardboard, plastic, glass, metal... printed i.e. with text, images, illustrations, coding... and associated digital content, generally displayed on the screen of a mobile – Smartphone,...
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Definitions and context of emergence