2. Concepts of "users" and "needs
The elements of reasoning used here are of two kinds: actors and needs. To make the connection between these two types of elements, it's best to first define them. The development of a large part of the questions related to this connection, as to each of them, will then present itself in a more "natural" way.
Every product has players who are directly involved in its commercial life cycle: the direct users. On the other hand, the product also involves involuntary players, known as indirect users.
A few simple examples can illustrate this approach.
• For a car, the driver, the buyer, then the passengers, etc. will be the direct users, since their interaction with the product is voluntary. But pedestrians...
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Concepts of "users" and "needs