4. Our advice
4.1 Understand quality policy as a component of overall corporate policy
Consider quality orientations in the same way as the company's other development priorities, and encourage managers to integrate quality priorities into their day-to-day management.
4.2 Encourage two-way information exchange
You must facilitate the flow of results-related information down the management chain. You must also ensure that ideas and opportunities for improvement are passed on to the decision-making bodies.
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