Overview
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Paul-Hubert DES MESNARDS : Innovation and creativity consultant, PHM CONSEIL
INTRODUCTION
You're going to lead a creativity session to solve a problem. Before the session, you need to define the subject precisely, and formulate it in such a way as to stimulate creativity and make the most of the session.
You're wondering how to go about it:
Why is this essential?
What are the principles behind this approach?
What questions should I ask?
How does the process work?
How to formalize results?
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Defining a problem to solve it better
Why is a well-defined subject essential for creativity?
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