8. Mistakes to avoid
8.1 Don't confuse logical structure with academic recitation
A structured pitch doesn't mean a mechanical one. If you follow a plot without embodiment, rhythm or emotion, you risk losing your audience. Don't just string together logical blocks: build a speech that's alive, embodied and coherent. Use illustration and training tools in particular to avoid this pitfall.
8.2 Don't confuse structure with rigidity
Following a structure doesn't mean reciting an academic outline. Your pitch must remain lively and adaptable....
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Mistakes to avoid
Frequently asked questions
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