4. Our advice
4.1 Take the liberty of reversing the order of steps
The three stages should be approached iteratively, and the order of the phases is not set in stone! It's perfectly possible to start with the eco-ideation phase with a few initial stakeholders, and then return to concept mapping and evaluation, deepening the concepts as you go along.
4.2 Complete the picture with economic positioning
You can complement the stakeholder vision with the business model associated with the concept. Osterwalder...
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