1. How do you take stock and diagnose your watch unit?
Managing a technology watch unit requires a detailed inventory, i.e. identification of the internal market, in terms of needs expressed at different levels (operational, tactical and strategic) as well as in terms of competing products and services, positioning of the offering, and added value.
It is advisable to conduct a series of open interviews with different audiences representative of the intelligence activity, i.e. customers, clients and suppliers. The market is understood here to be the current and future market.
The aim is to identify current practices, problems encountered and expectations. The latter concern in particular :
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How do you take stock and diagnose your watch unit?