5. Glossary

Ideation (ideation)

This is the idea generation stage. A well-known ideation tool is the brainstorm. The aim may be to name all the elements in a given category, or to propose as many new solutions as possible.

Prototyping

This phase allows us to move from the abstract idea to the concrete concept, bringing different ideas to life and measuring their potential.

AEIOU Observation Framework

Prior to user research, an observation grid is drawn up to check that the elements or situations we wanted to observe have been observed. The acronym AEIOU stands for :

• activity for "A";

• environment for the "E";

• interaction for the "I";

• ...