2. Wood, a material associated with comfort in interior spaces

2.1 Solid wood, the natural choice

When developing a new product, manufacturers in the wood industry study its appeal to consumers to ensure its commercial success. User preferences vary according to culture and time. They are based on multiple factors, including :

• Cost ;

• environmental footprint, provenance ;

• product image ;

• ease of maintenance and installation;

• strength and durability;

• the user's sensory perception of the product.

Several research studies have been carried out on this last point, comparing the sensory perceptions of...