6. Conclusion

The goal of the Lean Startup is to make the most of human creativity by making optimal use of available resources. The aim is to provide customers with a product or service that is perfectly tailored to their needs as quickly and efficiently as possible.

Although the Lean Startup approach can be applied to any industry, it is particularly well-suited to the internet. Simply having a website and understanding the basics of digital marketing makes it possible to quickly and easily reach hundreds, or even thousands, of potential customers.

The Lean Startup didn't come out of nowhere. This approach builds on Steve Blank's customer development methodology, which seeks to answer a simple question: Are there customers for the product or service I want to develop?

But it also draws on agile development methodologies, which...