Conclusion
Territorial social responsibility: a lever for managerial innovation

Managerial innovation has been the subject of numerous developments, both from a theoretical and practical perspective. While it initially emerged as a response to practices stemming from hierarchical, rigid organizations that prioritized a technological approach, it has gradually come to be viewed as a source of social innovation—though always within the entrepreneurial sphere. To move beyond this narrow scope, we have addressed the concept of “territorial societal responsibility.” This concept shifts the focus of projects and positions the territory as a full-fledged stakeholder with whom the organization maintains reciprocal relationships. The transition from social responsibility to societal responsibility within a territorial approach followed this paradigm shift, encouraged by the ISO 37101 (2016) standard, which refers to the “territorial community” of projects. As a result, projects are no...