1. Digital enterprise context

Rosabeth Moss Kanter, Professor of Business Management at Harvard Business School and author of the bestseller Evolve! Succeeding in the Digital Culture of Tomorrow postulates that the answer lies not in cyberspace, but in the real life of everyday reality, where individuals exchange, collaborate and participate within human communities. For her, "e-culture" is first and foremost a mindset, a new way of living and working that is changing every aspect of business.