How do you define a topic to stimulate creativity?

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FIC0278 V1 Practical sheet

How do you define a topic to stimulate creativity?

Author : Paul-Hubert DES MESNARDS

Publication date: August 10, 2011 | Lire en français

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AUTHOR

  • Paul-Hubert DES MESNARDS : Innovation and creativity consultant, PHM CONSEIL

 INTRODUCTION

You're going to lead a creativity session using one of the group creativity techniques. Before the session, you need to define the subject to be addressed and formulate it in a way that stimulates creativity.

You're wondering how to go about it:

  • Why is this essential?

  • What are the principles behind this approach?

  • What questions should I ask?

  • How does the process work?

  • How to formalize results?

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