4. Optimizing a website for search engine optimization

Author

Olivier ANDRIEU, Engineer - Consultant, site editor https://www.abondance.com/

Summary

Search engines account for almost half of all website traffic. Good optimization of the site's pages is therefore essential to attract quality traffic to your information source. This involves several stages: technical (HTML tags), copywriting (relevant, interesting text containing the right keywords) and links (backlinks, providing popularity to the site). What are the different relevance criteria used by Google, Bing and other algorithms, and how best to implement them on your pages?

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Optimizing a website for search engine optimization