4. Marketing the offer

4.1 Offer diversity

Transportation on demand, or charter, accounts for less than 10% of total traffic. What's more, three-quarters of this traffic is carried by scheduled airlines.

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4.1.2 Public transport...

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Bibliography

(1) - ALLAZ (C.) - La grande aventure de la poste et du fret aérien du 18e siècle à nos jours - . Institut du transport aérien, Paris (diffusion PUF) (1998).
(2) - ALLAZ (C.) - Air cargo 2000. Les enjeux actuels du fret aérien -...

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