Designing a service: a seven-step method

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Designing a service: a seven-step method

Author : Bernard YANNOU

Publication date: July 10, 2012, Review date: July 16, 2024 | Lire en français

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AUTHOR

  • Bernard YANNOU : University Professor, Industrial Engineering Laboratory, CentraleSupélec, Université Paris-Saclay

 INTRODUCTION

If you'd like to develop a new service, we've put together a seven-step process to help you design it step by step. Designing a service is called "building a service offering". In this document, we propose a seven-step process:

  • Defining the customer and his values

  • Functional analysis of service offering

  • Designing the basic service package

  • Designing the production process

  • Staging design (front office, back office production support)

  • Infrastructure design (production back office and support processes) and costing

  • Service validation

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