1. Project background, challenges and objectives

Today, all players are well aware that innovation is essential to maintaining a company's competitiveness. However, one question often remains unanswered: how to innovate? Hence the interest in PMI'Novation, which enables industrial SMEs to learn how to formalize their innovation approach, while applying the method to a real project.

The aim was therefore to put in place a structured, long-term process to facilitate exchanges within the company and with its partners.

While innovation support schemes are multiplying, too few projects are launched, and even fewer come to fruition, mainly due to a lack of strategy and method.

There are several reasons for this difficulty in innovating:

• a strategy that is not sufficiently clear and formalized, and the absence of structuring...