Our advice
Who pays? A key question for reinventing the innovation business model
Practical sheet REF: FIC1003 V1
Our advice
Who pays? A key question for reinventing the innovation business model

Author : Michel BARTH

Publication date: August 10, 2024 | Lire en français

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6. Our advice

6.1 Think of the revenue model as an intrinsic part of the offer to be improved

The revenue model is part of the overall business model analysis you need to carry out before launching, or at the same time as revising, a product or service offering. It's a good idea to scan the various possible revenue model alternatives systematically, and in particular third-party models, which can often prove fruitful to consider.

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