Strategies and digital organizations of companies

The development of the digital economy – and its many variations (digital economy; internet economy; economies 1.0, 2.0, 3.0, 4.0; Artificial Intelligence, Machine or Deep Learning; fintech, insurtech, legaltech, regtech...) – is the subject of a growing number of books, articles, communications..., revealing its increasingly innovative, disruptive, revolutionary character...

Experts agree on the definition of the digital economy: it mobilizes vast databases (big data), the Internet and multi-channel access (especially mobile).

This article presents the new business models, organizations and services generated by digital and collaborative transformation. It analyzes the development and operation of new organizational models in the digital economy: social networks, innovation ecosystems, digital platforms, start-ups...

It compares the opportunities and threats presented by this phenomenon in the banking and insurance sectors (phygitalization), in the back and front offices (financial e-trading, etc.), as well as in the consulting, accounting (chartered accountants, statutory auditors, financial appraisers, etc.) and legal (lawyers, judges, etc.) professions.)

It describes new production organizations – based on increasingly efficient innovation platforms – and new operating processes – regulated by increasingly efficient algorithms.

He deciphers the new language of the digital economy – with its Anglo-Saxon roots and universal audience – with its blockchain, big data, robo-advisors, chatbots, smart contracts... He reveals its legends (the "liquid society", "liberated work", "unicorns"...), heroes and anti-heroes (geeks, hipsters, hackers...) and socio-styles (the "digital native" generation).

He presents paradigms (such as Schumpeter's "creative destruction") and new models (collaborative work, cognitive economy, etc.).

The aim of this article is to draw up a provisional assessment of progress in the digitalization of the banking, insurance, consulting, legal and accounting professions, and to explore the possible directions of future change. It looks at the theoretical (new concepts and models), empirical (new systems) and cultural (new shared values) aspects of this transformation.

The article is organized in three parts:

• the first part explores the economic and social dimensions of the 21st century;

• the second part presents the strategies, organizations and externalities of digital and collaborative platforms;

• the third part looks at the strategies and processes involved in the digitization and "uberization"...