2. Description of the eco-innovation approach based on a coherent set of IEMs
The first part defined a set of 7 eco-ideation stimulation mechanisms, while specifying the need to propose mechanisms at a "meso" level. We now turn to the operational approach of the stimulation mechanisms, the generic structure of the mechanisms, and a detailed presentation of each mechanism.
2.1 Operational approach to IEM use
The proposed eco-innovation approach is based on the set of 7 IEMs, and is structured around 3 generic steps to effectively support the designer (figure 2 ). At the end, one or more eco-innovative concepts are generated from the use of several IEMs. Each concept is the result of a process of maturing ideas and positive evaluation by the project...
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Description of the eco-innovation approach based on a coherent set of IEMs
Example of the use of an IEM on a home appliance innovation project
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