2. Preparing the brainstorming session
Start by drawing up an objective sheet, with the help, if necessary, of the person behind the request. If you don't have the opportunity to go through the whole process (cf. the impregnation stage in How to define a subject in a way that stimulates creativity?
stating the objective: this is the opening question of the brainstorming session; it should be formulated in such a way as to elicit ideas in response, for example: "How can we do...?
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Preparing the brainstorming session
Bibliography
Aznar Guy, Ideas , Organizational publishing
De Bradandere Luc, Les sens des idées, Le plaisir des idées, Le management des idées, La valeur des idées , Dunod
Downloadable tools
Tool
Idea sheet (Tool ...
Website
www.crea-france.fr Association française des professionnels de la créativité website: contains a comprehensive bibliography and practical tools, accessible only to members of the association
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