Identify opinion leaders or influencers in the scientific sphere

Opinion leaders and influencers are very present in the marketing sphere, but what about in the scientific and technical field?

At a time when fields of knowledge are increasingly complex, varied and often segmented, experts and influencers provide an in-depth analysis of a subject accompanied by a forward-looking vision. This analysis is useful for detecting networks of influence, the emergence of new opinion leaders, or simply finding influential authors/actors in a particular field of expertise or geographical area.

This fact sheet presents different ways of identifying opinion leaders, experts or influencers in the scientific and academic world, using various free or paid tools.