2. Analyze the functions to be fulfilled by the product using the A4 method
To find solutions, you'll need to integrate four "arbiters" into the analysis team:
an economist/financier – affordability;
a marketing/product manager – acceptability – awareness ;
a production and/or logistics manager – availability ;
a standards/legal manager – acceptability .
2.1 Remember to fill in
To frame the search for innovation, it's a good idea to start with a simple functional analysis, positioning a function to be fulfilled by the product in front of each basic need identified. Once this has been done, you can go back to the components or technologies identified in the needs analysis,...
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Analyze the functions to be fulfilled by the product using the A4 method
Define your product
Bibliography
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Bibliography
C. K. Prahalad, The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits , 2005
C. K. Prahalad, Stuart L. Hart, "The Fortune at the Bottom of the Pyramid", in Strategy + Business , Jan. 2002
C. K. Prahalad, Allen Hammond, "Serve the World's Poor, Profitable", in Harvard Business Review , Sept. 2002
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