Sourcing methods

The success of business intelligence depends largely on the quality and relevance of the sources collected and monitored on a regular basis.

The typology of information sources has become much more complex, covering not only information producers - legal entities (companies, institutions, associations, the press, statistical bodies, consultancies, think tanks, etc.) or individuals (journalists, analysts, academics, experts, etc.) - but also information products (articles, studies, analyses, videos, etc.).

• But how do you ensure that your sourcing is relevant and adapted to your research and strategic intelligence needs?

• How can you save time by using existing source selections?

• How can you integrate social networks into your sourcing methods?

The sourcing process is often long and requires patience: this fact sheet outlines best practices.