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Marion REAL: PhD student in eco-innovation, APESA and ESTIA Recherche, Bidart, France
INTRODUCTION
Are you developing an eco-innovation project and want to minimize the risks of diluting environmental and social values within your project?
Get ready, because the implementation of an eco-innovative activity requires many changes within the value chain. Numerous obstacles can lead players to adopt inappropriate behaviors that jeopardize the project and its initial values.
This fact sheet describes the MIRAS method, developed by APESA. It will help you to collectively challenge the "sustainability" potential of your concept, whatever the stage of your project, and encourage you to anticipate potential changes in your network of stakeholders.
One of MIRAS's aims is to encourage a shift from thinking solely in terms of a company's economic viability, to thinking in terms of a network of environmental, social and economic dimensions.
This method provides appropriate guidance for the animation phases, as well as for the more analytical and reflective intermediate preparation phases.
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Supporting the maturation of eco-innovative concepts with the MIRAS method
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