2. Building the group

To build your community, you'll need to identify potential members, and define their roles and responsibilities.

There are many players to consider.

• Community members: experts, experienced people, representatives of operational activities, etc.

• The "manager": this is the community leader, the person who represents the community in the company, and who is responsible for its objectives.

• The community coordinator: he or she "carries" the specific tasks of coordinating the community's dynamics. These missions must not be neglected. They are the key to a community's success. Depending on the size of a company's community(s), these missions can be carried out by the community manager, by a dedicated person for several communities, or by a resource for...