Managing a 2.0 project for the first time: specificities and uses

In recent years, collaborative platforms and corporate social networks have established themselves as IT tools in their own right. They enable co-editing, sharing of links or information, commenting or recommending, and so on. These IS tools are often perceived as being easy to use, requiring neither training nor support. The reality is quite different. According to Gartner, "although 70% of companies have deployed an enterprise social networking solution, in the vast majority of cases, these projects have been a resounding failure, with a success rate of just 10%".

Perhaps the tool is imposed on you? Perhaps you have no identified need for it? Is your project not getting off the ground? Does your project management seem inadequate?

This fact sheet offers pragmatic help to make this type of project a success.