3. Product or process innovation and the benefits of change management
3.1 Innovation management
Product and process innovation management refers to innovation management. It is a discipline that has been gradually emerging since the late 1990s.
His critical subjects are :
defining the innovation process ;
innovation project management ;
innovation dissemination.
3.1.1 Defining the innovation process
The aim of...
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Product or process innovation and the benefits of change management
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