Strategic management and corporate governance

Overview

ABSTRACT

The notion of corporate strategy (or general policy) has been progressively enriched since the founding contribution of Chandler, Ansoll and Andrews. This article deals with the main concepts, models and practices for diagnosis, decision-making, organization, planning and control of the company. It presents the main theories of corporate strategic management, governance and leadership under a synthetic form and following a conceptual and empirical approach. It is illustrated by recent examples from case studies written by the author and deposited at the Centrale des Cas et des Médias pédagogiques.

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AUTHOR

Jean-Jacques PLUCHART: Professor at the University of Paris I Panthéon-Sorbonne - Former Director of Planning and Research at Total France, Past-President of Omnium Européen

INTRODUCTION

Strategic Management and Corporate Governance" covers the main concepts, models and practices of corporate diagnosis, decision-making, organization, planning and control. Using both a conceptual and empirical approach, it summarizes the main theories of strategic management, corporate governance and leadership. It is illustrated by recent examples drawn from case studies written by the author and deposited with the Centrale des Cas et des Médias pédagogiques. The fundamental works of the authors cited in the text are referenced in the "to find out more" section [Doc. AG 1 300] .

Glossary
ERP	Enterprise Resources Planning or integrated management system
EIS	Executive Information System
e-business intelligence :	Decision support system based on Internet queries