Mistakes to avoid
Communicating the results of a satisfaction survey
Practical sheet REF: FIC1164 V1
Mistakes to avoid
Communicating the results of a satisfaction survey

Author : Adeline RAILLON

Publication date: December 10, 2017 | Lire en français

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5. Mistakes to avoid

5.1 Don't neglect to analyze all negative reviews and comments

Negative" elements can skew your satisfaction survey results. Simply tallying up the various evaluations to obtain an arithmetical average can lead you to erroneous conclusions. Get back to your customers to qualify negative evaluations and comments.

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5.2 Don't forget to communicate the results of a satisfaction survey

You've asked your customers to take part in a satisfaction survey. They've taken the time to answer your questionnaire....

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