2. Select a monitoring tool tailored to your needs

First of all, we need to ask ourselves the following questions:

• Is the project feasible? Do we have the necessary resources to carry out the project and, above all, to bring it to life?

• what monitoring solutions are available? Do they meet our needs?

• where is the relevant information? Is it accessible with a monitoring tool?

• how do you collect, enhance and share relevant information?

In the case of Air Liquide, a benchmark of existing market intelligence tools was carried out. Two of them were selected for a final comparison phase. The two solutions were evaluated according to five main criteria:

• precise, ergonomic indexing of sources ;

• ...