Mistakes to avoid
Integrating stakeholders in eco-innovation
Practical sheet REF: FIC1472 V1
Mistakes to avoid
Integrating stakeholders in eco-innovation

Author : Flore VALLET

Publication date: August 10, 2015, Review date: July 11, 2017 | Lire en français

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5. Mistakes to avoid

5.1 Don't get fixated on the most obvious stakeholders

There is always a risk of the group becoming fixated on the most obvious stakeholders from its point of view (e.g. the end customer or the consumer). Take care to diversify viewpoints and consider other stakeholders to lead to new opportunities.

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