7. Frequently asked questions
Who are the key players in crisis communication?
These include front-line communications specialists, the management team and internal relays. All must be mobilized internally.
How do you set up a crisis unit?
This cell will be staffed by a small number of key people to gather dispersed information, analyze it hour by hour, respond to requests for information, and build detailed responses. A dedicated room – if possible outside – equipped with telephones, computers, video projector and electricity will be essential!
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