7. Our advice
7.1 Use these techniques wisely
When you really need to stimulate the collective imagination to come up with new ideas, for example. Be yourself and don't play a role.
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Mistakes to avoid
Bibliography
Guy AZNAR, Ideas (Édition d'organisation)
Luc de BRADANDERE, Les sens des idées , Le plaisir des idées , Le management des idées , La valeur des idées (Dunod)
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