1. What are these techniques and why use them?

The question might be: come up with ideas for new products, new services, new ways of doing things, find solutions to a problem, imagine a future situation...

Group creativity techniques are based on the imaginative potential of each individual, reinforced by exchanges within the group.

They implement a formalized process that sets out a precise framework, in particular for formulating the question posed (see How to define a subject in such a way as to stimulate creativity [FIC 0278] ).

The best-known...