3. Pass it on to your employees

It's also vital to the smooth running of a project that you act as a translator for your employees. It often happens that one (or more) of your employees will be conversing directly with the customer. In such cases, if you haven't started to take account of customer vocabularies among your staff members, you'll quickly be judged as having failed to pass on a good deal of information - and this by both sides of the argument.

If we had to make a comparison, the language of your company remains its mother tongue, because it's the one that has become established over the years among older staff and is passed on to new members. So it's best to keep it, without trying to substitute new terms that you'd have to impose on everyone.

On the other hand, you'll need to add a few terms used by your customer, on a more or less temporary basis....