6. Host your third workshop: the idea fair
The idea fair takes place over one day and aims to :
present strategic profiles to the steering committee and a panel of external guests;
gather feedback from external guests ;
decide which ideas to validate before bringing them into your development project portfolio.
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Host your third workshop: the idea fair
Bibliography
W. Chan Kim and Renée Mauborgne, Stratégie Océan Bleu , Pearson, 2005
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Websites
http://www.insead.edu/home Go to the pages devoted to the Blue Ocean Strategy Institute headed by Professors Kim and Mauborgne.
http://www.blueoceanstrategy.com Professors Kim and Mauborgne's website
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