Create and deploy a proprietary research and development business

Would you like to boost your innovation by irrigating it with your own R&D activity? As your company has never cultivated this activity, you are aware of the pitfalls and dread the challenge? To get the ball rolling and keep the momentum going, you'll need to orchestrate an internal transformation, the challenge of which will be to instill an R&D culture in your genome. This fact sheet guides you through the main stages, so that you can progressively release the brakes and implement an identifying R&D program, based on your assets and your internal value chain, in the service of your competitive advantage.

In this fact sheet, you'll find arguments and food for thought drawn from experience to help you tackle the issue, along the following lines:

• better understand the R&D reference framework ;

• its structuring fundamentals and levers ;

• create the conditions for successful grafting.