1. Understanding the need to speak the explorer's language

The language of large corporations, adapted to the operating culture, induces a behavior adapted to the latter, with in particular the need to set up and master processes in order to control risks and avoid failure. The language of start-ups, on the other hand, is adapted to the culture of exploration, and induces a notion of risk-taking, risk management over time, and learning through the implementation of an iterative mode in which each experience is considered a source of learning.

If we are to succeed in the cultural shift from a world of exploitation to a world of exploration, it's important to use a different language. This allows you to embody a different culture in a very practical way. Your intrapreneurs and those with whom they will be interacting will need to use their own vocabulary.

In other words, if we want to explore new...