Managing internal stakeholders

In order to grow their business, entrepreneurs spend a large part of their time looking for financial backers. This is particularly true of start-ups, whose lives are punctuated by fund-raising. However, it's up to them to decide who will finance their venture. Among the criteria that will guide him, he will be sensitive to the shared understanding of the future of the venture and the associated risks. The intrapreneur, on the other hand, will spend much less time looking for a funder, since in the vast majority of cases it will be his or her employer. He won't choose one, he'll just have to make do. And this will require him to put in place appropriate management of his organization's internal stakeholders. This management can be time-consuming if not carried out efficiently. It will occupy a large part of the intrapreneur's time, and could even jeopardize the continuation of his adventure. That's why it's vital to prepare carefully for this task.