5. Our advice
5.1 Select the appropriate communication channels
It's important to choose the right communication channels to spread messages during a crisis. Traditional media, social networks, corporate websites and press releases are just some of the channels commonly used to ensure effective, targeted dissemination of information.
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Bibliography
GRALL Jérémie - Communicating better with the press. Manuel de média training . Ellipses (2020).
BACHMANN Philippe - Communiquer avec la presse écrite et audiovisuelle (3rd edition). Victoires Editions (2009).
GIAT José - How to communicate better with the press? Edilivre (2009).
LE GUERN Pascal -...
Websites
This site gives you some tips on how to communicate better with the press. You'll find tips and reminders on how to caption photos attached to press releases, how to follow up with journalists...
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