Practical sheet | REF: FIC1019 V1

Rethinking the notion of "watch customers

Author: Sophie LAFOURCADE

Publication date: October 10, 2012 | Lire en français

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    5. Our advice

    • If you see the customer as a partner, you will highlight the added value of the specific skills of both parties (customer/supplier), and create a dynamic that is conducive to the innovation process.

    • Establish a close relationship with customers, strive to make them as autonomous as possible, and invite them to contribute their requirements and practices to the improvement of the overall monitoring process.

    • Create pilot phases with beta-testers.

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