5. Leveraging human resources

A company's employees are its most valuable resource.

They must therefore play an essential and important role in value chain management.

To achieve this, the company – through its HR department – will need to put in place :

• flexible job definition;

• an efficient hiring process;

• a major commitment to ongoing training.

Job flexibility is a key element. Jobs must be defined around the work processes that link the functions involved in creating and distributing value to customers.

It is this flexibility that responds to the company's desire to offer its customers the best possible value. This presupposes a certain flexibility on the part of employees, both in the work...